Giving the Ratchapruek area a facelift with the concept of “Reinventing the Neighborhood” to upgrade the West of Bangkok into an upper-class lifestyle area, highlighting unique offerings such as:
The Evolution of Semi-Outdoor Retail Model from Central Eastville, blending together green space making this retail outlet into a green park of the city, infusing parts of nature into details inside-out, designing the façade to bring in natural winds and lights, and rest among the atmospheric waterfall. Also, providing outdoor activity areas for families and more pet-friendly space, and designing with concerns for environment in mind, making this an eco-friendly mall.
Respond to Emerging Lifestyle with Urban & Outdoor Activities for all-day fun, with a day-to-night space design, a place to jog with your pets, urban farming areas, organic weekend markets, family activity areas, art exhibitioning areas, and cafes and restaurants to spend a relaxing time in.
Affluent & Quality Lifestyles the residents of high-end residential projects in the area, more than 115,000 units from many 10-100 million THB residential projects, accumulating a total of 415,000 population, with the need for lifestyle similar to CBD and high purchasing power parable to Eastville area. This project synergises businesses among Central Group such as new concepts of Central Department Store, Central Foodhall, and B2S ThinkSpace into this project.
